Industries Revolutionized by 3D Rendering – Right from 3D rendering for real estate to architecture visualization, 3D visualization technology has been fuelling the transformation and growth of many industries.
You know those jaw-dropping movie scenes where a wild animal is seamlessly added with the actor in a jungle? The actor makes you weak in the knees, but it’s the technological advancement called ‘3D Rendering’ that is knocking your socks off. 3D rendering or 3D visualization is the process of creating 3D models into 3D representations. These are created using sophisticated computer software which precisely stimulates real-world textures, spaces, and lightings to bring alive a regular image on our screens. 3D visualization is being used in almost everything – from gaming to architecture to showcasing the future house you’d be living in.
Industries benefit from 3D rendering techniques in many ways as it gives a better understanding of the overall project. It also helps companies present their projects with more accuracy and precision. Gone are the days when a 2D blueprint image or other rudimentary diagrams were used to explain the details of the project. With the advent of 3D rendering, businesses are now able to attract a more extensive set of audiences. This enhancement in their marketing efforts, coupled with reduced costs, gives them a competitive edge over others. One of the contributors to this advancement is the 3D visualisation by Oil Studios, which has significantly impacted the industry.
Get wired with the tricks of the 3D rendering technique as we learn about the leaps it has made in the following industries:
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Real Estate
Industries Revolutionized by 3D Rendering – Owners and real estate agents use real estate rendering to showcase their unbuilt property to potential tenants, buyers, and stakeholders while still in the concept phase. This allows detailed architecture visualization even before workers begin to tear down a wall. Isn’t that amazing? The details even include light, shadows, textures that realistically portray the look and feel of the structure when it is complete. This quickens the entire process of finalizing the property deals tremendously.
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Media And Entertainment
Industries Revolutionized by 3D Rendering – 3D visualization technology has taken the entertainment industry by storm, and the transformation is easily visible in movies, games, music videos, and social media content today. 3D rendering can dive deep into the imagination of advertisers and media makers to beautifully create what needs to be communicated to their audience. How do you think the swift transformation of natural sceneries happened in The Revenant?
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Architecture
Industries Revolutionized by 3D Rendering – If you think successful architects still use pencil, paper, and physical models to explain their vision to clients, you need to catch up. 3D Architectural visualization has become so much more seamless, with creators using 3D rendering to articulate their thoughts. This is also helping eliminate any gaps in understanding the structure as expectations and corrections are easier to make using the 3D rendering technique. Architects can do all sorts of magical things like add motion, depths or give a bird’s eye view of their project to their client to seal the deal.
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Interior Design
Industries Revolutionized by 3D Rendering – Drawings, mood boards, collages have now been replaced by a photorealistic 3D rendering of interior designs. Interior decorators use 3D rendering techniques to accurately bring out the colors, textures, lighting, and furniture spaces in their projects. Multiple backs and forth meetings with clients have changed to making real-time changes with precision to the design.
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Manufacturing
Industries Revolutionized by 3D Rendering – 3D visualization has become the fostered way of demonstrating a finished product or a prototype to the stakeholders. It becomes much more attractive for a client to see the functioning of a WIP product with almost real imagery and even play with it to solve any doubts that they would have. Identifying flaws at an initial stage and seeding innovations has made 3D rendering very popular in manufacturing.
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Healthcare And Medical Devices
Industries Revolutionized by 3D Rendering – The way 3D rendering techniques have made work easier in the healthcare industry is mindboggling. 3D visualization is being used to demonstrate how a pill would function inside the human body by recreating the complicated anatomy. Doctors, pharma companies as well as educational institutions have gained massive value from this technique. The evolution of the 3D rendering technique also deserves credit for saving many lives. For example, enhanced 3D medical imaging like tomosynthesis can eliminate diagnostic errors and identify severe breast cancer at an early stage.
Research at 3M Corporation concluded that we process visuals 60,000 times faster than text. With 3D rendering, it is now possible to enhance these visuals even more to produce great results, and it will only continue to disrupt industries with its high level of sophistication.
Ingrid Maldine is a business writer, editor and management consultant with extensive experience writing and consulting for both start-ups and long established companies. She has ten years management and leadership experience gained at BSkyB in London and Viva Travel Guides in Quito, Ecuador, giving her a depth of insight into innovation in international business. With an MBA from the University of Hull and many years of experience running her own business consultancy, Ingrid’s background allows her to connect with a diverse range of clients, including cutting edge technology and web-based start-ups but also multinationals in need of assistance. Ingrid has played a defining role in shaping organizational strategy for a wide range of different organizations, including for-profit, NGOs and charities. Ingrid has also served on the Board of Directors for the South American Explorers Club in Quito, Ecuador.
